For online shops · Romania
Your products, compared fairly. Your feed, understood.
We import your catalogue from a feed or straight from your platform, explain what is wrong with each product and list your offers next to competitors, shipping included.
No CPC or ROAS promises. No changes to your Google accounts without written consent.
shipping attribute.What you get
Everything you need to be compared fairly
Every feature below runs in the portal today — not a promise on paper.
Per-product diagnostics
Every error explained, with the attribute to fix. See our rejections separately from Google’s.
Fair comparison
Your offers next to other shops’, grouped by EAN or manufacturer code, variants kept apart.
Shipping and stock in plain sight
Total cost decides the order. Offers without declared shipping are labelled, not hidden, never shown as free.
Imports of any size
Processed in the background with visible progress. A broken export that would empty your catalogue is stopped first.
Direct connectors
WooCommerce and Shopify without keys; PrestaShop with a read-only key stored encrypted.
Assistant on your data
Ask “what should I fix first?” and get an answer from your account data. It cannot change anything.
Your team in the portal
Invitations and roles: owner, admin, member, viewer. Export your data any time.
Reporting that explains itself
Clicks to your shop with source and period. Sales and ROAS only with a valid conversion source.
Useful notifications
Know when an import succeeded or needs confirmation — no need to keep the page open.
How the integration works
From feed to public offers in five steps
Setup takes a few minutes; progress is saved at every step.
Create an account- 01
Connect your catalogue
Your Google feed link, a file, or your platform’s connector.
- 02
Verify your domain
One DNS record or a file on your site — so nobody can list offers in your name.
- 03
Get the diagnostics
Within minutes you see how many products are accepted and what to fix.
- 04
Publish your offers
Valid offers appear in the comparator and refresh automatically.
- 05
Prepare the Google CSS activation
Together, with an inventory of your accounts and a rollback plan before any change.
Responsibilities
What you do, what we do
You control
- Prices, stock and feed content
- Your ad budget and Google accounts
- Who on your team has access, with which role
- Leaving any time, with a data export
We take care of
- Import, validation and product matching
- The public comparator and automatic updates
- Merchant Center accounts under our CSS, after activation
- Nothing changes in your accounts without written consent
CSS and Google Ads campaign management are separate services.
Transparency
Service status, plainly
What works today and what still depends on Google.
What is a CSS (Comparison Shopping Service)?
A price comparison service that can place shops’ Shopping ads on Google in the EEA countries and Switzerland where Google runs the CSS programme. Purceas CSS is such a service and is preparing its enrolment.
Is Purceas CSS owned by Google?
No. Purceas CSS is an independent service run by IDEAL GENIUS ADVANCE SRL. Google approves and periodically reviews CSS partners but does not own them.
Are you already a Google CSS partner?
Not yet. One requirement is comparing offers from at least 50 shops that ship to Romania. We tell you exactly where we stand in the assessment.
Do I have to change my Google Ads account?
No, and we never change anything in your accounts without written consent and a rollback plan.
What do I need to send?
A product feed in Google Merchant Center format (XML or CSV) or a link to it — or connect WooCommerce, Shopify or PrestaShop directly.
Do you guarantee more sales or a lower CPC?
No promises on savings, CPC, ROAS or positions. Results depend on products, prices, competition and budget; we show real data and the assumptions behind any estimate.
How is CSS different from campaign management (PPC)?
CSS is the service through which products appear in Shopping. Campaign management is a separate, optional service with a separate contract.
How do I know my feed is good?
After connecting, the portal shows within minutes how many products were imported, what errors they have and how to fix them — before anything reaches Google.
No obligation
Request a shop assessment
We look at your feed and site, then tell you which products can be compared, what to fix and what CSS means for your shop.
- Reply within two working days
- Diagnostics on your real data, not a template
- No promises on sales, CPC or ROAS